Top 5 Beauty Retail iOS Apps in Kenya Q4 2022

During the fourth quarter of 2022, the top beauty retail apps on iOS in Kenya exhibited varied performance trends in terms of weekly downloads, revenue, and active users. Here’s a closer look at how these apps fared:

Nykaa – Makeup/Beauty Shopping saw fluctuating weekly downloads, peaking at 29 in the week of November 28. The app's weekly active users rose from 82 at the beginning of the quarter to 118 by the end, indicating a consistent increase in user engagement.

Nice one | نايس ون had modest weekly downloads, with a notable spike to 26 in the final week of December. The app had 14 weekly active users at the end of the quarter.

Watsons: Kozmetik ve Alışveriş experienced a mixed trend in weekly downloads, peaking at 12 in early November. The app had 11 weekly active users in the same period.

VPerfumes - Buy Perfumes displayed minimal activity with a maximum of 7 downloads in the last week of November. The data did not provide insights into active users for this app.

Purplle - Beauty Shopping App showed very low download numbers, with a maximum of 4 downloads in both mid-October and late November. There was no data available for active users.

This data, sourced from Sensor Tower, provides an overview of the performance of these beauty retail apps in Kenya during Q4 2022. For more detailed insights and analysis, visit Sensor Tower.